This article showcases Startup Pill’s top picks for the best Fitness startups. These startups are taking a variety of approaches to innovating inside of the Fitness industry and around the world. They are all exceptional startups well worth a follow.
We tried to pick companies across the size spectrum from cutting edge startups to established brands.
We selected these startups for exceptional performance in one of these categories:
- Innovative ideas
- Innovative route to market
- Innovative product
- Exceptional growth
- Exceptional growth strategy
- Societal impact
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Top Fitness Startups
Monument is an alcohol addiction treatment platform for those looking to change their relationship with alcohol. The company includes leading experts in the addiction field who have built research-based treatment plans, which include access to an anonymous community of peers, virtual therapist-moderated support groups, and options for one-on-one video therapy and physician-prescribed medication.
They provide a medical solution to a medical problem, entirely online. Monument was founded by Michael Russell and Amit Klein and is based in New York, USA..
Quell delivers a virtual fitness world that offers a unique experience of intense workout while gaming to achieve fitness goals. The startup uses resistance bands to help players get fit while fighting their way through a virtual fitness world.
It coins itself as a “Peloton meets gaming”, and charges a monthly fee to keep content fresh.. .
Paceline is a fitness rewards platform that adds financial benefit to the physical activity. It is out to reinvent the financial industry with the aim of making it more technology-enabled and better at engaging with consumers.
The company was founded in 2019 and is based in San Francisco, California.. .
Hyperhuman is building an AI-powered platform that redefines how fitness content is produced, personalised and monetised. Using its proprietary video AI technology, the product extracts key insights and metadata from video workouts and turns them into reusable blocks of content.
This creates unique opportunities for fitness trainers and businesses to provide highly personalised fitness content that adapts to users in real-time based on their goals, biometrics and training environment.. .
Mindhouse is an early-stage startup in the body-mind fitness space. Mindhouse is a gym for your mind.
We offer scientifically backed modern meditation techniques, supplemented with anytime sessions on the app. Regular practice of our classes helps achieve increased productivity and results in benefits like better sleep, improved focus, more patience, and a healthier mind and body..
Moxie is the leader in online fitness classes. Founded during covid-19, the Moxie platform provides everything instructors need to run their own online fitness business, including: personalized studios, scheduling, payments, subscriptions, streaming music, CRM, and more.
Find out why thousands of instructors have switched to Moxie!. .
Ergatta is a startup that believes in the power of technology, design, and human ingenuity to improve people’s lives through daily fitness. It is the next generation of digital fitness equipment.
They are on a mission to bring a regular fitness routine within reach for more people by making it irresistibly convenient and genuinely stimulating. Founded in 2019, Ergatta is a 1-year-old company based in Brooklyn..
Fastic is the world’s number one for healthy fasting. Fastic instills fascination, supporting users in achieving balance and creating healthy habits through the Nobel Prize-winning principles of intermittent fasting.
Combatting trends of overconsumption, the company’s mission is to bring intermittent fasting to the masses in an easily digestible, digitized way, helping users reconnect to their body’s natural needs. Fastic’s selling point is its holistic approach to health, combining fasting with education, mindfulness, exercise and nutrition.
The application is available in the App Store and Google Play store. — Fastic was founded in 2019, and has quickly become one of the fastest growing intermittent fasting apps in the world.
Since we started we have helped over 6 millions users lead healthier, happier and more balanced lives. Our unique holistic approach combines healthy fasting with mindfulness, education, nutrition, and exercise.
This is the founding team’s second venture after selling their first company for $70m in 2017. Our global team is fully remote and growing quickly.
We are dedicated to our mission of restoring balance and helping our users lead healthier and more fulfilling lives. We are currently hiring, join us and become part of the change.
Nourished is the first company in the nutrition industry to offer truly personalised vitamin gummies. With innovative 3D printing technology and a vegan encapsulation formula, Nourished our are able to combine 7 different active ingredients into one delicious and sugar free gummy stack which has up to 70% higher absorption rates than standard isolated supplements.
All the ingredients used are sourced from high-grade vegan whole food sources and are third party lab-tested to ensure that every Nourishment has optimum efficacy and enhanced impact. All of the packaging used is 100% plastic free and sustainable, with the individual flow wraps being made from a unique wood pulp film which is home compostable in just 32 weeks.
Nourished is currently the UK’s highest rated vitamin, as reviewed by verified purchasers on Feefo and Trustpilot and has recently completed a large recruitment drive across their tech, marketing and operational departments to support the rapid growth of the business.. .
Hilma creates quality products and natural remedies to support health when needed it most. It believes that science and nature are at their best when they work together.
It uses ingredients that have been clinically studied, formulate with a scientific advisory board of practicing clinicians, and invests in its own clinical studies. Hilma was founded in 2019 by Hilary Quartner, Lily Galef, and Nina Mullen.
The company is headquartered in New York, New York.. .
Lever Health – Our mission is to help you achieve your health goals. Our vision is to be your health concierge in order to help you set goals, collaborate with health professionals and create experiments that result in lifestyle changes so you can live healthier ever after.
Founding a company is a chance to do things differently. We have the opportunity to build a culture that prioritizes health and empathy.
We believe in creating a transparent, inclusive, mission-driven company with a focus on building great product that empowers smart people to make intelligent decisions. We want to build a company that everyone wants to work for, starting with ourselves..
FitnessAI is an application for iPhone that utilizes artificial intelligence to generate personalized weight lifting plans. The AI optimizes sets, reps, and weight for each exercise every time the user works out that is based on 5.9M workouts.
The company was founded in 2019 and is headquartered in New York, United States.. .
JOGO is a Digital Therapeutics (DTx) uses the clinically proven science of neuroplasticity and biofeedback to treat patients with neuromuscular conditions and chronic pain. JOGO is composed of wearable sensors, and a patent protected Mobile App that leverages AI/ML and VR to provide treatment protocols and games that can be adapted for muscle relaxation, movement coordination, and neuro-muscular re-education.
JOGO therapy is provided as JaaS (JOGO as a Service) at a doctor’s office, home visit or via Telemedicine by certified JOGO therapists. JOGO received FDA 510K exemption in March 2020 during COVID-19 pandemic and JaaS is reimbursed by Medicare and commercial payers under neuro-muscular re-education..
YUR is a fitness and health platform designed to make fitness a game using virtual reality. It makes fitness more engaging by making workouts more enjoyable and less taxing to the body by immersing the mind.
The platform uses VR to combine gaming with fitness through content accessible to at-home users. YUR was founded in 2019 and is based in San Francisco, California..
Intelligent, AI-driven programs help you manage a healthy lifestyle. Clear tracks nutrition, exercise, sleep and/or stress using biomarkers from wearables rather than just inaccurate activity tracking.
Clear tells you what to do instead of just providing you with data. The app uses scientific use cases so you don’t have to guess and connects the dots between sleep, diet exercise and stress with no separate tracking..
Glamera, is the first mobile application, to book an appointment for health & beauty services, from more than 200 places We decide to solve the problems women face at regular bookings by hairdressers, makeup professionals. the lack of availability, of service prices, but now having an appointment is now just as easy as ordering dinner.
Just switch your mobile phone on, open “Glamera”. The beauty on-demand application “Glamera” began working in 2019, to be a destination for beauty and health; clients can discover new services and providers, book appointments online, just with clicks saving time and effort.
“Glamera” allows the user to choose multiple payment methods, between payment in the salon or on the application through the different payment gateway (Visa, e-pay and Fawry), with discounts and points Coupons. “Glamera” is now available Egypt, Saudi Arabia, and United Arab Emirates..
Greenfield Groves is a benefit corporation for brands that remains environmentally committed to proprietary development. The company is committed to products that work while serving the telehealth and self-care needs of consumers.
Greenfield Groves Inc. was founded in 2019 by Lindsay Giguiere and is based in Irvine, California..
At VAHA they are passionate about motivating people to reach their full potential and believe that everyone can live a full and energetic life through the experience of FLOW. Flow is the “sweet spot” where the challenge fits your personal skills perfectly.
This is exactly the point at which optimal progress and absolute motivation are achieved.. .
Deep Meditate is a health, fitness, and wellness company that provides a mental fitness software application platform that helps its users in meditation. Its platform utilizes guides and routines for designed for meditation.
The company was founded in 2019 and headquartered in California, United States.. .
Crumb gives value to people’s daily movement by rewarding it with incentives from cross-industry stakeholders such as Gyms, Employers and Brands. According to the World Health Organisation 70% of deaths are caused by clinical diseases which can be significantly prevented by moderate activity on a day-to-day basis.
Crumb leverages activity and shopping preferences to motivate with the right product for the fitting activity for each user and increase physical activity on a consistent basis.. .
CredibleMind’s mission is to help everyone optimize their mental health, emotional well-being and spiritual growth. CredibleMind is a group of academicians and scientists who are committed to helping people get access to the best resources for their self-care.
A majority of adults in the U.S. identify as having a mental or emotional health challenge for which they want assistance.
However, only a small fraction receive professional services. At CredibleMind, we believe that everyone is entitled to the best information available that can help them flourish mentally, emotionally and spiritually.
To deliver on this vision CredibleMind provides curated sets of the highest quality resources for you to explore the areas you are interested in. CredibleMind does this by consulting our human experts and by leveraging AI technology.
There are tens of thousands of resources available, but it is very hard to know what is high quality and what will likely work for you. Studies show that 75%of people work on mental health issues by themselves rather than using professional treatment, but 95% of self-help resources have no scientific validity..
Fitspire is an endeavor to grant it’s pre-eminent in the field of health, fitness, activeness, agility, and well-being. We enable us to develop a wide range especially suited for all age groups and their needs while being globally competitive in authenticity, safety, and performance.
We are very determined to make Fitspire the most respected and India’s leading health wellness brand by providing a stronger & healthier environment to the nation.. .
Live interactive sessions Experience a coaching environment with health data monitoring, live progress tracking, and interactive programs while you focus on your clients. Continuous Coaching Set goals for your clients and let Remote Coach track progress and motivate your clients daily, while you focus on building your business.
The tools you need you to be a remote coach!. .
Ubican Global produces quality, custom formulated hemp-derived CBD products for the global market. Each of Ubican’s brands is consumer-focused and designed to have positive impacts on people’s lives.
Leveraging passionate brand experts and entrepreneurs with big ideas, Ubican Global aims to change the way consumers consume CBD products in their daily lives through functional foods and products. It was founded in 2019 and is headquartered in Zürich, Switzerland..
Visana Health offers a digital health program focused on improving the quality of life for women who suffer from severe menstrual pain. They’ve assembled an elite team of endometriosis and pelvic pain experts and patients who know first hand the pain and suffering menstrual pain patients endured.
Now they’re on a mission to fix the broken system that is failing women across the globe. Visana Health was founded by Joe Connolly in 2019, who watched his mother suffered from unbearable menstrual pain for two and a half decades..
Concierge Health Inc.
Concierge Health Inc. is an automation, software solutions company connecting the Fitness and Health Insurance Industries.
Concierge Health’s platform simplifies the fitness member and facility reimbursement process by verifying eligibility, validating healthy habits, collecting and consolidating records and reporting eligible and validated data for reimbursement processing.. .
Breathe Happy is a health, wellness, and fitness company that specializes in providing online yoga classes. on a mission to make you in charge of your own wellness by helping you build the right habits at your own convenience.
It was founded in 2019 and headquartered in London, United Kingdom.. .
Supermind is a healthcare company that specializes in creating technologies that improve users’ health through modular interactive sounds. The company’s technology helps users to transform their sound environment and their state of mind to fit the desired activity like sleep, relax, study, exercise, work, breathe, and meditate.
Supermind generated soundscapes are composed of fully customizable, carefully designed ambient sounds, music, and binaural beats. It also provides users with listener-focused controls, machine learning algorithms, and advanced tracking, which enables users to personalize and customize their sound environment in real-time on their mobile device..
Our goal is to inspire people to have a healthier life&style. We understood we could do it democratizing access to quality workout content.
We structured befit’s streaming on-demand platform with exclusive content classified across different categories such as yoga, pilates, functional, dancing, barre, and abs, among others. Sessions have been run by well-regarded Latin American trainers with users being able to narrow and filter workout sessions by intensity level, time duration, coach preference, and equipment needed.
By offering a diverse set of workouts, users’ are able to personalize their exercise routines as they move towards their respective fitness goals.. .
Soma Sketch simplifies mental health journeys with tools that empower patients and practitioners. They are developing an AI-augmented, comprehensive, and collaborative mental health management platform using machine learning, computer vision, and combining a broad of spectrum tools, resources, and knowledge.
The company was founded by Felix Isuk and Sasha Goulioutina in 2019.. .
GoGenics manufactures CBD products and wellness brands. Its products are scientifically formulated, third-party tested and manufactured in a GMP certified facility to take the future of CBD wellness by storm.
It was founded in 2019 and is headquartered in Denver, Colorado.. .
Zenia is the first virtual yoga guide that helps practicing yoga safely. Zenia uses advanced machine learning and movement recognition technologies to give real-time feedback on your performance.
We’ve built Zenia to be a guide adapts to your pace, monitors the progress, and gives gentle corrections. Whether you want to start yoga, build strength, get in shape, feel better or be inspired, the app will help to achieve your goals..
Wally Health is a personalized, expert-led, and at-home dental care provider. It utilizes technology to create smart, simple dental care clients deserve by offering access to the best dentists, at a clear and affordable price.
Stipe Latkovic and Tyler Burnett co-founded Wally Health in Boston, Massachusetts in 2019.. .
Modern teamsports are more dynamic than ever before. The vision of teamgeist is to make professional athletic training available for everyone.
In teamsports, athletic is the key to success and we believe each individual should have the chance to become the greatest of themselves. That’s why we build an app that offers professional athletic training and fitness management tools for you and your team.
Teamgeist promotes and increases your physical fitness and let you track progress with our skin-colour based non-contact heart-rate measurement technology. teamgeist – professional athletic training for you and your team.
VATION is a Germany based tech startup in the field of fitness & health. VATION connects athletes with real coaches online, offering a fully personalized training experience.
For a monthly subscription, customers get custom-made fitness plans every week and are chatting with their coaches on a constant basis. VATION coaches are experts in various fields, from performance sports to mobility and nutrition.
VATION’s software solution enables coaches to work efficient and deliver a premium customer experience.. .
Everfit is on a mission to build the most powerful but easy-to-use platform for Personal trainers and Gyms. Our goal is to elevate personal training with a seamless cloud platform and build a marketplace to bring personalized fitness to the masses.
We are looking for people passionate about fitness and excited about branding and marketing to join us on this journey. Our founders and core team are based in San Francisco, but we have a distributed team of advisors, engineers, and designers working together from Boston, Denver, and Vietnam with the background from Google, Dolby and tech startups in Silicon Valley..
Lupa is the Digital Running Studio that enhances people’s running experience by providing live, in-ear routes navigation, mindful guidance and personalised coaching to guide everyday runners through their running journey. The Lupa app provides the holistic guidance that everyday runners need to improve their running, see results, and stay healthy.
With real-time audio guidance and coaching we navigate runners through personalized routes, training, and experiences. We enable runners to focus solely on being present in their runs, while we take care of the rest.
Lupa allows to discover new, fun and safe routes that match each runners’ preferences, navigating them without the need to look at their phone or memorize the route. Personalized training plans are delivered through our in-ear mindful coaching, that supports the training from warm-up to cool-down.
The real-time audio cues guide people through their workouts, suggesting what to do, how, and when they need to do it to improve their running technique and get into the right mindset. Lupa is created by runners, with everyday runners’ needs in mind.
For a better solo experience or to be shared in virtual groups.. .
Zone 5 Ventures
Zone 5 Ventures was founded on the belief that innovation in sports and fitness technology will change lives and improve the world we live in. And we know that there are entrepreneurs out there with that same mission and belief.
Entrepreneurs with brilliant ideas and ground-breaking technologies that will transform the athletic experience. We want to partner with them on their journey..
Nextiles builds a smart apparel platform that helps people exercise better, more safely, and more efficiently. The company pairs athletic apparel with an analytics system that identifies new insights about a persons movement.
The company weaves and threads electrically conductive fibers to develop new types of wearable circuitry, through a repurposed sewing technology. The company has an expertise in electrical engineering and circuit design, giving the unique ability to merge fabrics and hardware to engineer new wearable platforms.
Nextiles was founded on 2019 and is headquartered in New York, New York.. .
HealthBank is building an API for healthcare providers (like pharmacies, hospitals, clinics, insurance carriers) to eliminate the friction between them, and to power them to deliver world class patient experiences. The company’s HIPAA compliant API-connected healthcare infrastructure can drive a provider’s entire end-to-end process, from the first patient contact(through virtual or on-site) to delivering medication on-demand to the patient’s door, all while integrating with other providers and the patients’ insurance carriers/payers for real-time reimbursements processing.
The infrastructure makes it easier, faster, and cheaper for the providers so that they can focus on what they do best; taking care of patients and patient needs.. .
Aumhum, the meditation platform, is bringing meditations in demystified way to everyone. Schools of Meditation and teachers conduct use the platform to deliver classes and monitor meditators post the classes.
Users find all sorts of meditation techniques and mindfulness practices catering to their own persona.. .