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26 Amazing Life Insurance Startups Worth A Follow In 2021

This article showcases Startup Pill’s top picks for the best Life Insurance startups. These startups are taking a variety of approaches to innovating inside of the Life Insurance industry and around the world. They are all exceptional startups well worth a follow.

We tried to pick companies across the size spectrum from cutting edge startups to established brands.

We selected these startups for exceptional performance in one of these categories:

  • Innovation
    • Innovative ideas
    • Innovative route to market
    • Innovative product
  • Growth
    • Exceptional growth
    • Exceptional growth strategy
  • Management
  • Societal impact

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Top Life Insurance Startups

Data sourced from Crunchbase and SemRush.

Dayforward

Dayforward

Crunchbase | Website | Twitter | Facebook | Linkedin

A completely new type of life insurance. A better way to protect your family is coming.

Super Seguros

Super Seguros

Crunchbase | Website | Twitter | Facebook | Linkedin

Super Seguros is an insurance company that developed radical insurance products. The company’s automated assessment technology allows its users to buy a policy today and covered tomorrow.

It was founded in 2019 and headquartered in Mexico City, Distrito Federal.. .

ViteSicure

ViteSicure

Crunchbase | Website | Twitter | Facebook | Linkedin

Vite sicure is the first insurtech broker selling life insurance policies in Italy (soon in Europe) that transforms the policy purchase experience by making it simple and instant. ViteSicure offers insurance products that guarantee safe lives, because our mission is going straight to the heart of our customer, who with a great sense of responsibility are looking for financial security for the most difficult, unpredictable moments of life.

ViteSicure fill the protection gap by identifying trigger points in the life of the target and proposing specific solutions to guarantee safe lives in under-insured markets. With an innovative user experience based on growth hacking techniques, ViteSicure bridge the distance between customers and insurance through: • Digitization of the marketing funnel • Digital Customer onboarding • Online download of the Policy • Educational Online Systems • Protection Calculator • Comparison on the need • customer relationship API • Marketing Automation • Digital Customer Service The business model is based on removing the intermediation of insurance products and enabling clients to access to best tailormade insurance solutions based on the specific need..

Bequest

Bequest

Crunchbase | Website | Twitter | Facebook | Linkedin

We’re building a better way to protect you and your family, starting with personalised pay-as-you-go life insurance. Backed by Aviva.

Insuranks.com

Insuranks.com

Crunchbase | Website | Twitter | Facebook | Linkedin

Insurance comparison website that educate consumers and ranks insurance companies through user rating.

Signal Advisors

Signal Advisors

Crunchbase | Website | Twitter | Facebook | Linkedin

Signal Advisors is an evolution in annuity and life insurance distribution company.

Walnut Insurance

Walnut Insurance

Crunchbase | Website | Twitter | Facebook | Linkedin

Life insurance — Now a premium membership you’ll love. Affordable plans, instant coverage, and exciting member benefits you can use now.

White Swan

White Swan

Crunchbase | Website | Twitter | Facebook | Linkedin

We are digitizing permanent life insurance as an asset class

Integrity Life

Integrity Life

Crunchbase | Website | Twitter | Facebook | Linkedin

Integrity was created out of a desire to fundamentally disrupt the industry and improve life insurance in Australia. By blending our expertise with technology, we are creating products that are easy to understand and simple to use.

Integrity is a life insurer that is not only experienced and capable but also one that can be trusted to bring new levels of service to the industry. We think the time has come to do things a little differently.

We’re a team of knowledgeable people who are genuinely here to help because when times get tough, that’s what you need.. .

Versured

Versured

Crunchbase | Website | Twitter | Facebook | Linkedin

InsurTech

Synergist Wealth

Synergist Wealth

Crunchbase | Website | Twitter | Facebook | Linkedin

A Canadian Financial Services Firm providing Strategies and Solutions through Life Insurance and related vehicles.

Hi Seguro

Hi Seguro

Crunchbase | Website | Twitter | Facebook | Linkedin

Insurtech – Insurance Aggregator

Friendly

Friendly

Crunchbase | Website | Twitter | Facebook | Linkedin

Friendly is a robotic cognition company for insurance automation. Our flagship product is supplemental benefits auto-adjudication platform.

Financial Wise

Financial Wise

Crunchbase | Website | Twitter | Facebook | Linkedin

Insurance Protection The most important part of preparing for the future is protecting it. Help clients prepare for uncertainty, as they may live too long, die too soon, or become disabled.

They need products that can help them protect the life they’ve built. Retirement Strategies A key to any financial strategy is preparing for retirement.

You’ll be able to offer people a variety of options to help them prepare for their leisure years. Business Solutions Small business owners need financial and insurance solutions for themselves and their employees, and they need to ensure the future security of their business.

As a licensed financial professional, you can offer a variety of products and services to help them meet these needs. Legacy Strategies Without a personal legacy plan, the value of someone’s estate can be eroded by taxes, and the disposition of their assets may not be what they intended.

Families need to be aware of this risk. They need a financial professional who can work with their attorney and tax professional in funding legacy strategies that can include life insurance products.

Long-Term Care Insurance A plan to cover long-term care expenses is often overlooked but can be a key component of a solid financial foundation. Although the need for long-term care may be far into the future for many people, the time to plan for it is now – to help ensure expenses are covered if and when extended care is needed.

Hipotek

Hipotek

Crunchbase | Website | Twitter | Facebook | Linkedin

Founded in 2020 as the Dutch first Equity Release advisors company, Hipotek leads the market in Equity Release in the Netherlands. Hipotek focusses solely on later life lending and equity release solutions for Dutch seniors (starting at 55) and retirees.

Hipotek was founded with the belief to help Dutch consumers understand the enormous potential of equity release release products. For more information: go to https://www.hipotek.nl/english/.

Samie Capital LTD

Samie Capital LTD

Crunchbase | Website | Twitter | Facebook | Linkedin

Samie Capital is a diversified Insurance and Investment services group, headquartered in the United Kingdom, operating across a number of selected global markets. We have been creating value for stakeholders since 2015.

Samie Capital is classified as a domestic systemically important financial institution in the United Kingdom. We contribute to financial resilience and prosperity in all the markets where we are present.

We’re Committed To Providing The Highest-Quality In Life Insurance And Investments. Our vision is to be the leader in client-centric wealth creation, management and protection in the United Kingdom, to be a leading player in REITs, investments and life insurance services with a significant focus on the United Kingdom, United States to play a niche role in aspects of asset and wealth management in specifically developed markets.

Samie Capital Reg. No.

12830025 is an insurance and investment firm. All our partners are authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority.

All firm partners are Members of the Association of British Insurers.. .

Life & Health Metrics

Life & Health Metrics

Crunchbase | Website | Twitter | Facebook | Linkedin

Life & Health Metrics is a spin off company from AI biotech startup Gero.AI (https://gero.ai) We offer a platform (API, SDK, “white label”) for health scoring in the form of biological age evaluation based on smartphone data of movement patterns. The smartphone automatically accumulates data on step count that allows us to make instant assessments and track the dynamics of one’s biological age.

Comparing of the chronological and biological age could be an indicator of one’s health status. Such method can help insurers to validate risk using new type of data.

Unlike any competitors, our approach is based solely on already collected smartphone data and does not require any additional wearable devices or manual inputs. Biological age can be measured by gene, blood, urine and other methods with medical tests, however our solution does it instantly and automatically.

Modern financial services’ approach requires taking into account personal characteristics and preference of the client, however the weakest point in the overall risk evaluation is to determine the health status of the client at the moment of first interaction. Biological age model allows us to evaluate the process of ageing and predict longevity, which opens the door to retirement planning and annuities markets..

StreetWize VR

StreetWize VR

Crunchbase | Website | Twitter | Facebook | Linkedin

StreetWize VR is a leader in safety training software for primary school students, high school students, adult drivers in organizations, bus drivers and more. The training takes place in hyper-realistic immersive environments.

A study in 2018 have been conducted to validate StreeWize’s training scenarios and was peer reviewed at the IsraHCI 2019 conference, the study shows improved results for VR road safety training over traditional frontal instruction in terms of written test results for a group of 130 students. The company was founded in 2019 and is headquartered in Tel Aviv, Israel..

Insurance Shoppe

Insurance Shoppe

Crunchbase | Website | Twitter | Facebook | Linkedin

The Insurance Shoppe is a blog-style website that publishes guides for home insurance, life policies, renters insurance, auto coverage, etc.

Lifepolly

Lifepolly

Crunchbase | Website | Twitter | Facebook | Linkedin

Lifepolly is an AI-powered life insurance policy assistant.

Guarantee Quote

Guarantee Quote

Crunchbase | Website | Twitter | Facebook | Linkedin

Insurance

Begin Insurance

Begin Insurance

Crunchbase | Website | Twitter | Facebook | Linkedin

Begin Insurance is a digital insurance brokerage that combines the efficiency of technology with the personal touch of a broker.

Jinli Insurance

Jinli Insurance

Crunchbase | Website | Twitter | Facebook | Linkedin

Jinli Insurance provides online insurance services.

Quility

Quility

Crunchbase | Website | Twitter | Facebook | Linkedin

We started with a mission to make life insurance accessible, affordable and customized for everyone. Quility is a modern approach to the traditional process of shopping for – and purchasing – life insurance.

We offer policies from over 80 insurance companies to help you protect your family, get out of debt and build your retirement savings.. .

Crossline Insurance

Crossline Insurance

Crunchbase | Website | Twitter | Facebook | Linkedin

Auto, Home and Business Insurance Agency

Lexem

Lexem

Crunchbase | Website | Twitter | Facebook | Linkedin

We advise and offer a service focused on simplicity and transparency.

Written by Warren Tesla

My name is Tesla and I am the pseudonym used by The Stratup Pill's broad writing team.

About me: Founder, CEO, CTO, CFO, CMO, CISO, Director, Head of the Board, Head of the oversight board, Executive, Legal Council, Head of Hiring, HR Manager, Consultant.

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